Joe on TV – Product Placement (Arts Attack 03/04/09)

This week I look at Culture Secretary Andy Burnham’s decision to continue the ban on product placement on TV shows made in the UK. I look at some of the most gratuitous examples of brand names sneaking onto our screens, the reaction from the commercial broadcasters and whether product placement is as bad as it seems. Listen using the player above! Arts Attack is the weekly arts and culture show on Roundhouse Radio. Hosted by Kate Lamble, the shows looks at all aspects of culture from books and film to music and TV. If you would like to hear the …

Joe on TV – Branding (Arts Attack 21/11/08)

This week’s TV feature for ‘Arts Attack’ looks at the amount of hard work and effort that goes into every aspect of TV production, especially the amount of time spent on channel branding. With UKTV announcing the rebranding of all their factual channels to single words (Yesterday, Alibi, Eden and so on), we chat to someone who knows what a difference a strong brand makes, Julia Restall, Marketing Manager for the home of Top Gear, Dave. Arts Attack is the weekly arts and culture show on Roundhouse Radio. Hosted by Kate Lamble, the shows looks at all aspects of culture …